Margie Lawson

Changing your Writing World

Crazy Easy Awesome-Author Websites

What if you could have a website that would meet your needs whether you're a beginner or a NYT best selling author? 

What if it could be affordable and easy to maintain? 

What if you could have someone hold your hand and walk you through the entire process?

Welcome to the Crazy Easy Awesome Author Website taught by Lisa Norman (Heart Ally Books and Deleyna's Dynamic Designs -- also Margie Lawson's web designer). 

We'll cover each part of a website. I'll help you choose a hosting company, get a domain name, set up the space, and build a website using the most popular platform for writers: WordPress. We'll cover how to create your email sign-up forms and even integrate the site with your social media platforms.

Learn how to secure your website to keep it as safe as possible.

Create your proven online author platform without pain.

Lisa will work with you every step of the way, including doing a hands-on review of your site. You'll learn what to do to maintain it, and how to update and make changes.

Get stuck? We'll work through it together.

By the end of this class you'll have a beautiful, personalized author's website that will make you proud.

Note: a website has to live somewhere. This may incur hosting fees. We'll talk through the options in class and each student will make their own choices about where their site will live. Free options will be included, but students may choose to purchase hosting. Fees associated with setting up the website are not included in the cost of the course.

What You'll Learn:

  • how to build your own website
  • how to maintain your own website
  • how your website can help grow your career
  • what pieces you need to make your website do what you want it to
  • the basics of author branding as they apply to websites
  • how to build a mailing list, and what to do with it

Who Should Take This Class:

  • authors who don't have a website
  • authors who don't feel like they are in control of their website

Lesson Plan

Week 1 — Welcome to the Web

  • Choose a domain name
  • Choose a place for your website to live on the internet
  • Decide what you want your website to do
  • Get basic security in place
  • Get ready to build your website!

Week 2 — Instant Website, just add water

  • Add an About Page
  • Intro to Branding and Tag Lines
  • Daydream about your Perfect Website
  • One-on-one meetings using Zoom

Week 3 — Customization, Style, and Power

  • Pick a style and begin customizing it
  • Create more content for your website
  • Choose add-ons to customize how your site functions
  • One-on-one meetings using Zoom

Week 4 — Security, Maintenance, and Expansion

  • Site Review with Lisa
  • Ensure all security is in place
  • Review how to maintain and protect your website
  • One-on-one meetings using Zoom
  • Share your finished website with the class!

Teacher

Lisa Norman

Lisa Norman is the owner of Heart Ally Books, an independent publishing company. She also owns a website design company specializing in creating websites for authors, Deleyna’s Dynamic Designs. For over 25 years, she has worked with both indie and traditionally published writers on everything from writing through publication and marketing. She has taught students from 10 to 80, both in person, locally, and online. Her customers range all over the US, Canada, and as far away as Australia. Mostly she coaches people one-on-one, and she loves public speaking. She’s most proud of her children, adores her husband, and seems to be constantly surrounded by cats.

Lisa is the author of a series of nonfiction ebooks, Publishing Gold: Step-by-Step Guides for Success In Your Writing Career. She also writes under the pen name of Deleyna Marr.

Schedule

Reviews

Aha! Moment from the EDITS system

5.0 rating
October 9, 2020

The EDITS system is a little bit of magic. Wielding 5 brightly colored highlighters, I marked up my manuscript according to the system and--Voila!--why a scene works, or doesn't, is as plain as blue, green, yellow, pink, and orange. This was my third class with Suzanne and she never disappoints. I highly recommend this class. Expect incisive, kind feedback and quick responses to questions, along with Suzanne's good humor.

Denise

Empowered

5.0 rating
October 8, 2020

I just finished Margie's class, Empowering Characters Emotions taught by Suzanne Purvis and I feel empowered. The class is packed with brillant examples of writing. Suzanne's insight, experience and patience helped me see that my first draft can be transformed into powerful writing.
Thank you Margie and Suzanne!

Lisa Black

Take your prose from wow to POW!

5.0 rating
October 8, 2020

Loved, Loved, LOVED this class! Not only were the lectures all Margie and magnificent but Suzanne Purvis has way of amping up your prose to another level. I'd take it again, just to get Suzanne's feedback. Amazing!

Dee

Fantastic class, fantastic teacher

5.0 rating
October 7, 2020

I used to analyze great writers’ writing, to see how they did it. But with limited success, because I lacked tools. It was like trying to fix a car with a screwdriver, and spotty knowledge of auto mechanics. Then I took Margie Lawson’s Empowering Characters’ Emotions class, taught by Suzanne Purvis, which transformed my writing world. Margie Lawson’s lessons gave me advanced knowledge of the craft, along with a comprehensive tool kit, which helped me boost my writing to a much higher level. Suzanne’s guidance and feedback on my assignments gave me even further insight and helped make my writing even stronger. If you’re serious about your writing career, take this class!

Maggie FitzRoy

A Great intro to EDITs with an amazing teacher

5.0 rating
October 6, 2020

I loved this class with instructor, Suzanne Purvis. The step-by-step approach to the EDITs system, sprinkled with lots of great tips for writing authentic emotion made this one of the best classes yet.

Robin Wiesneth

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Ready to fly your writing dreams?

Lawson Writer's Academy has the classes you need to take your writing career to the next level!
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© 2020 Margie Lawson, all rights reserved.

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