Welcome to Lawson Writer's Academy!

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Lawson Writer's Academy offers online classes for writers of all genres. Cyber classrooms offer . . .
When you register for a course, the lectures are included. No need to purchase a lecture packet.

To Register:

1. Create an account-- If you already have an LWA account, log in below.
2. Log In.
3. Register for online class.

Questions? Contact Margie Lawson.

Courses Available:

Click on course name to see full description.

  • Feb, 2017: Write Better Faster
    Instructor:  R.L. Syme
    Feb. 1 - 28;  Fee: $60
    Everyone wants to be more productive—write faster, release more books—but most people don’t know where to start. Let me give you a hint: start with this class.
    Your brain is like a lock box, and everyone’s box has a different code. Copycat productivity techniques are hit and miss—depending on how similar your personality is to the writer. But by using brain science, you can learn the specific code to unlock your brain.
    We’ll focus on how to write more books in a year, how to write those books faster, and how to make those books better, all customized just for how your brain works.
    You will leave the class with a unique, individualized set of strategies and tactics that will help you do your best work, be your most productive, and accomplish your writing goals. In short: write more, better.
    R.L. Syme (w/a Becca Boyd) is the USA Today bestselling romance author of the Line of Fire series and the Highland Renegades. With a Masters degree in leadership and years of consulting and working in organizational communications, she is also a trained and certified Strengthsfinder coach. Becca lives in the Rocky Mountains and you can find her website at http://rlsyme.com 

    View more information and enroll
  • Feb. 2017: Your First Five Pages, Reader Glue
    Laura DrakeInstructor: Laura Drake
    Feb. 1 - 14    Fee: $45
    Have you ever started a book by a new-to-you author and settled right into the story? You just know you’re going to love it. You’re relaxed and trusting the author from the first page. You're hooked and you know you will be there for awhile.

    How do they do that? 

    You have less than five pages to hook a reader. Probably less, if your reader is an agent. A compelling beginning can adhere readers to your writing and your voice as well as your story.

    Sound impossible? It’s not.

    Join Laura and bring your first five pages for:
    • Interactive tips on what is great and could be improved in YOUR pages
    • Feedback from other class participants: Can you hook them?
    • Examples of what is 'hooky' and what are near misses
    • And much more!

    There will be lessons, but this will be an interactive course as well. You’ll post your first five pages, and besides getting my feedback, the class will be encouraged to give feedback as well. We’ll work on those first pages until they shine!
    Intermediate level 
    2 week class

    Laura Drake, RITA winner, decided to write a novel. Three years later she completed it, and decided what she really wanted was to hold a book in her hand with her name on the cover. Three novels, 417 queries, and twelve years later, Laura achieved her dream. She sold her Sweet on a Cowboy series, romances set in the world of professional bull riding, to Grand Central. The Sweet Spot (May 2013), Nothing Sweeter (Jan 2014 and Sweet on You (Aug 2014). The Sweet Spot, won the RITA for Best First Book in 2014.

    Her 'biker-chick' novel, Her Road Home, sold to Harlequin's Superromance line (Aug 2013) and has expanded to three more stories set in the same small town. The Reasons to Stay (Aug 2014), Twice in a Blue Moon (July 2015) and Against the Odds, (June 2016).

    Laura has long wanted to make a foray into another genre she loves, and in January, 2016, self published, Days Made of Glass, a novel about the first woman bullfighter.

    In 2014, Laura realized a lifelong dream of becoming a Texan, and is currently working on her accent. She gave up the corporate CFO gig to write full time. She's a wife, grandmother and motorcycle chick in the remaining waking hours.

    Visit Laura's web site

    Visit the Writers in the Storm Blog

    Twitter: PBRWriter


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  • Feb, 2017: Intensive On Show, Not Tell

    Shirley JumpInstructor: Shirley Jump, NYT Bestseller

    Feb. 15 - 28;  Fee: $60

    INTENSIVE ON SHOW, NOT TELL

    How many times have you heard this…and not quite known how to do it? Or gotten this comment back in a critique? This most basic of writing concepts can also be one of the most difficult to master in the beginning. Join New York Times bestselling author Shirley Jump in this intensive hands-on two week class as she leads an interactive workshop that gives you easy, manageable tips that will have you bringing your fiction to life right away. You’ll be working with your own manuscript, learning how to take passages and make them more powerful and emotional.

    Students will learn:

    • The basics of show, not tell
    • The “key” words that are telling
    • How to rework a scene to be more powerful
    • How to incorporate details and the five senses
    • How to rewrite telling into showing.

    Homework will be given, and feedback will be provided to help students grasp this concept and employ it in their writing.

    Shirley Jump 

    New York Times and USA Today bestselling author Shirley Jump has written more than 50 novels for Berkley, Harlequin, Entangled, and Kensington books. A frequent speaker both in the United States and abroad, Shirley's diverse career has spanned two decades. She has won numerous awards, and she's been nominated multiple times for the Romantic Times Reviewer's Choice award. The first book in her series with Berkley, The Sweetheart Bargain, recently received a Top Pic from Romantic Times. 

    Check out the BUZZ about Shirley Jump's novels:

    "Sweet is the word for this anthology from four top Kensington writers...Jump's office romance gives the collection a kick, with fiery writing." -- Publishers Weekly 

    4 1/2 Stars, "With Jump's trademark comedic touch, readers are treated to a well-crafted story about what it means to come home to face yourself and your past. The main characters are sympathetic and intelligent, and the narrative is constantly smooth and compelling." -- Romantic Times Book Reviews 


    View more information and enroll
  • Feb, 2017: Create Compelling Characters

    Rhay Christou, HeadshotInstructor: Rhay Christou

    Feb. 1 - 28;  Fee:  $75

    Create Compelling Characters

    Depending on who you ask, there are 2, 4, 7, 9 or 13 different plots for a writer to use. Regardless of who you believe, with a finite number of what can happen, you'd better a find a way to a make your story stand out among the mass.

    And there is no better to draw your readers in that than by creating compelling characters.

    Panster, plotter, or follow the whisperer, regardless of how you get that first draft, second draft, third draft on the page, at some point you'll need to dive into the skin of your character.

    In Create Compelling Characters, we do just that. With hands on behind the scene tips on how to writers explore characters, you'll get to know your characters better than you ever thought possible. With practical exercises exploring the psychic distance between story and reader, we'll explore a multitude of ways to draw your reader in closer to your story and your characters.

    In this course we will

    • ·    Delve deep into the protagonist's and antagonist's histories
    •      External goals
    •      Internal goals
    •      Conflicts
    •      Motivating factors of behavior.
    •      Core beliefs and behavior
    •      Defining moments

    ·         Give a reader the reason to care

    ·         Develop character's fatal flaw

    ·         Get to know character's psychological levels

    ·         Develop personalities.

    ·         Discover character voice and infuse our scenes with voice

    ·         Exercise our abilities to pull close to characters

    ·         Explore secondary characters archetypes and springboard beyond to go beyond stock, forgettable, supporting cast.

    ·         Develop secondary character story arcs and contradictions

    ·         Develop our use of secondary characters to support and highlight primary character.

    ·         Analyze how published authors reveal character on every page of manuscript.

    ·         Revise, reshape and bring out characters, scenes and chapters.

    In this four week course, an abundance of learning opportunities will promote discussion and give you plenty of opportunity to learn from each other. Submitting work will allow you to put the theory to work and benefit from classmates feedback. And as a multi-Margie grad with a masters in writing from Vermont College, I'll also be digging deep to help you pull out your best work.

    Hope to see you in class,

    Rhay Christou:

    The two things I love most in the world are teaching and creative writing. With my MFA in writing from Vermont College, I have had the great fortune to combine the two. Since graduating I’ve taught everything from creative writing to academic writing at the university level as well as writing workshop on the lovely island of Cyprus, in Greece and in the USA.  

    Currently represented by Pam van Hylckam Vlieg at Forward Literary, and my first novel, I DO NOT will be released by Spencer Hill.  

     


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  • Feb, 2017: 30 Days to a Stronger Novel

    Instructor: Lisa WellsLisa Wells head shot

    Feb. 1 - 28;  Fee: $60

    "CHANGE IS SUCH HARD WORK..." BILLY CRYSTAL

    Change is hard work. But that's what it takes if you're trying to land an agent or a contract and all you get is rejections.


    30 Days to a Stronger Novel is for all frustrated writers who have spent their hard earned money on books and conferences only to realize that their manuscripts are receiving a "Pass" from agents and editors.

    If you've read the how-to books, attended the conferences, have mastered the art of story structure, and know your grammar rules, you're only halfway there. Sure - you have a manuscript that is better than most being sent to agents and editors. But better than most is not getting you published. Why? Because your manuscript is not yet at the WOW level.
    It doesn't matter if your plot points and pinch points are all in the right places. Or if your character arcs are stupendous. Of if your hooks are incredible.

    None of these things matter if you don't have the knowledge to add in the WOW factor to your manuscript.

    I'm not talking about the big things that are taught so beautifully by Margie Lawson. I'm talking about the little things. The little things that add up to SOLD.

    What is the Wow factor? It is that elusive something that takes a manuscript from solid to sold.

    Solid + the little things = Sold.

    The WOW factor is what agents and editors are saying you don't have when they say your manuscript just didn't grab them the way they'd hoped for.

    Do you want to add the WOW factor to your manuscript? Yes? Then this class is designed for you.


    There are 30 days and 15 WOW assignments. How much time you put into the assignments will have an impact on how great of a change you bring about in your book.
    Here are a few of the lessons in this action packed class:

    • Reader Emotion Scavenger Hunt - if you take this course for no other reason than one - this is the ONE reason to take this class. You've taken classes and read books on how to get across to the reader what emotion your character is feeling, but have you taken a class on manipulating what the reader is feeling?

    • Backstory Funeral

    • The Puzzle Effect

    • Get a MacGuffin - not to be confused with an Egg McMuffin

    • Structure Check-up

    • Spank Your Characters - no, this is not an X-rated assignment.

    • Pick a Scene and Get It High

    • Firsts

    • Lasts

    • Character Trait Sneak Attack - a fantastic approach to revealing character traits to the reader. This is a: DON'T WANT TO MISS IT LESSON.

    Give me 30 Days, and I'll give you a stronger novel.

    Lisa Wells is a 22-year veteran educator. For the past 16 years, she's enjoyed a rollercoaster journey called: The School Counselor – Dramas, Dreams, and Destinies. Add the theme song to Jaws, and you have the feel for this fun ride.

    Author of DIBS, a sexy romance, nominated as Debut Book That Rocks and Best Book of The Year, Lisa believes writers should never quit studying their craft.  When she decided to write a series and couldn't find affordable material that taught the nuances of writing series vs. stand alone books, she designed her own how-to-class. Self-appointed number one fan of Margie Lawson, she is thrilled that Margie Lawson invited her to teach at Lawson Writer's Academy.

    Twitter @lisawells1

    www.lisawellsauthor.com


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  • Feb, 2017: Revision Boot Camp or Revision Retreat: You Decide

    Instructor: Suzanne Purvis

    Feb. 1 - 28;  Fee: $75

    Revision Boot Camp or Revision Retreat: You Decide

    You’ve got that first draft done or almost done. Or maybe you’re on your 2nd, 3rd, or LAST revision and you’re working toward the finish line.

    You’re ready for REVISION BOOTCAMP.

    Sign up. 

    Get your marching orders.

    Working with other recruits attack your revisions. 

    Or. . .

     Maybe you’re looking for a REVISION RETREAT.

    Sign up and escape.

    Be inspired to increase your creativity and productivity.

    Engage with other creative souls and watch your revision dreams soar.

     

    You decide.Revision Boot Camp or Revision Retreat. 

     

    Whichever you choose, be ready for daily support, accountability, check-ins, revision lessons, plenty of camaraderie, inspiration, and productivity. No more writer’s solitary confinement.

    Set GOALS. For the month, the week, the day. And then. . .

    REVISE. REVISE. REVISE.

    Novel, short stories, query, synopsis. Your choice. Your goals.

    And you can. . .

    Visit our virtual Coffee Shop to share accomplishments.

    Sit down with a virtual latte. Share your gold star accomplishments, including daily goals achieved, contest entries, contest wins, agent submissions and signings, publications, etc. Join your classmates for a cup o joe and cheer each other’s big and small wins which can spur your own goals and ideas. 

     Visit our Martini Mind Bar to brainstorm.

    Order a virtual martini. Throw out your questions to your bar mates and brainstorm. Hop onto a stool, share a drink, and help out a writer in need. Creativity feeds creativity.

    Visit our Wine Bar to . . .  well . . . whine.

    Having a bad day? Not meeting your goals? Your mother-in-law showed up and she’s eating into your revision time?

    Sit down, relax, order a chardonnay and whine. Rants are welcome too. No judgment. Grab a glass of merlot and commiserate.

     Visit our Critique Cafe to get help.

    Do you have a description that you fear may be too flowery?

    Have some dialogue you want to run by someone else’s ear?

    Are you re-writing and re-writing and re-writing the same page? Maybe the first page? To help you move on, pop in, order a virtual sandwich, and post a piece of your work for a critique from me and your fellow classmates.

    As a critique buddy, come on in and offer a fresh set of eyes. Just remember the Critiquing Golden Rule: critique how you’d like to be critiqued, fair and honest and kind.

    So what are you waiting for. Sign up.

    Become inspired to focus on your writing and revision.

    To commit. To prioritize. To accomplish more.  

    Thirty days filled with writing support, camaraderie, and learning, all to ensure your writing and revision goals become a reality.

    Suzanne Purvis is a transplanted Canadian living in the Deep South, where she traded “eh” for “y’all.” An author of long, short, and flash fiction for both children and adults, she has won several awards including those sponsored by the University of Toronto, RWA, Bethlehem Writer’s Roundtable, and Women Who Write. You can find her work in print anthologies, magazines, ezines, and ebooks. 

    Visit her at www.suzannepurvis.com , www.suzannepurvis.blogspot.comFacebook, Amazon Author’s Central.

     


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  • Jan, 2017: The Sizzling, Scintillating Synopsis

    Instructor: Suzanne Purvis

    January 4 - 31:  Fee:  $75

    The Sizzling, Scintillating Synopsis

    You’re in need of a synopsis. I can hear the moans and groans echo through cyberspace.

    But do not fear.

    This class is here to help you . . .

     * give your synopsis the attention it deserves.

    * learn what to include and what to avoid in a synopsis. 

    * create a synopsis showcasing your best writing. 

    * add the intriguing emotional twists of your novel to the synopsis.

    * fill your synopsis with your unique writer’s voice.

    * give clarity, succinctness, and pizazz to your synopsis.

    The goal of this class through lessons, assignments, and plenty of feedback is for you to come away with a sizzling, scintillating synopsis. A synopsis that will get the attention of an agent, editor, contest judge and prove you’re a professional and talented story teller.

    No more moaning.

    Sign up. 

    Learn how to create a stellar synopsis.     

    The BUZZ from The Sizzling, Scintillating Synopsis Grads:

    Suzanne helped me break down the synopsis into easily digestible parts, which prevents the overwhelm that so often accompanies writing one. Even just reading the forum responses and watching how she tightens language to achieve maximum impact, has been a godsend. I've waited for this course from Margie's site for over a year, and it was well worth the wait.

    Great support, advice re tightening, adding voice and power and emotion. No one likes writing synopses but this class made it not only manageable but fun.
     
    The lessons gave us a step by step blueprint, and the amazing help and personalized instruction made a seeming impossible task doable.
     
    Writing a synopsis can feel overwhelming, but this class transforms a daunting class into a step-by-step highlight of the plot and character growth.
    Awesome class. Suzanne is an excellent teacher and guide, very patient, very supportive and always spot-on with her suggestions.
     
    I now have two kick-A synopses (a longer and a shorter one) which make me super-happy.
                                                     

    Suzanne Purvis is a transplanted Canadian living in the Deep South, where she traded “eh” for “y’all.” An author of long, short, and flash fiction for both children and adults, she has won several awards including those sponsored by the University of Toronto, RWA, Bethlehem Writer’s Roundtable, and Women Who Write. You can find her work in print anthologies, magazines, ezines, and ebooks. 

    Suzanne also teaches Revision Bootcamp

    The Buzz from her Revision Bootcamp students:

    "Being part of a group like this helps to keep me focused and motivated. Suzanne structured the class in such a way that I was accountable for making and meeting my goals. Plus, the level of support from her and my classmates was great!"

    "I loved the camaraderie between the writers, the positive support Suzanne provided, and the feeling that I was part of an encouraging community."

    "A great supportive environment to share your weekly goals and achievements, a place to spark ideas and discover new resources, a forum for giving and receiving feedback on problem areas in your WIP. Suzanne provides excellent tips and links to other resources, and superb critiques, advice and support for everyone in class."
    "I've loved this class. I think this is the most I've got out of a online class, ever!"

    Suzanne is teaching REVISION BOOTCAMP again in February.

    Visit Suzanne at:

    www.suzannepurvis.com 

    www.suzannepurvis.blogspot.com

    Facebook, Amazon Author’s Central

     


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  • Jan, 2017: From Blah to Beats: Giving Your Chapters a Pulse

    From Blah to Beats: Giving Chapters a Pulse

    Instructor: Rhay Christou

    January 4 - 31;  Fee: $80

    Hi Y'all.

    You know the theory, read the books and have taken the classes. But still get critique group, agent, or editor comments that something is off. The chapter doesn't work. The scene doesn't come alive. The conflict is bland. The story is too small. You're still not jumping the hurdle from working hard and getting where you want to go.

    Now is the time to make the theory work for you!

    Giving Chapters a Pulse will drive your focus deep into your and chapters. Fourteen-plus short, practical lessons will give you opportunity to:

    ·         Develop chapter focus

    ·         Create specific author goals for each chapter.

    ·         Develop specific character/s' chapter goals.

    ·         Understand the difference between author goals and character goals.

    ·         Develop secondary characters story arch through their actions and their words.

    ·         Develop deep character/s that are motivated to take charge.

    ·         Develop a story voice that is rich and full of life.

    ·         Create dialog that can't be cut.

    ·         Drive your narrative forward with action and conflict that builds tension.

    ·         Create compelling chapter hooks and endings that make the readers want more.

    ·         Leave out the blah and make your chapter a lean and mean beating heart.

    ·         Bring life to the surroundings as integral part of a chapter rather than a background chunk that can be skimmed.

    ·         Weave in relevant back-story and leave out the extra.

    ·         Nix the head hopping and the telling when you should be showing.

    In this four week course, an abundance of learning opportunities will promote discussion and give you plenty of opportunity to learn from each. Submitting work will allow you to put the theory to work and benefit from classmates feedback. And as a multi-Margie grad with a masters in writing from Vermont College, I'll also be digging deep to help you pull out your best work.

    Hope to see you in class,

    Rhay Christou:

    The two things I love most in the world are teaching and creative writing. With my MFA in writing from Vermont College , I have had the great fortune to combine the two. Since graduating I’ve taught everything from creative writing to academic writing at the university level as well as writing workshop on the lovely island of Cyprus, in Greece and in the USA.  

      


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  • Jan, 2017: Intensive on Revision

    Instructor:  Shirley Jump

    January 8 - 21;   Fee:  $75

    INTENSIVE ON REVISION:

    Learn how to analyze your writing with an objective eye and revise it, helping your book or short story become stronger and better. 

    New York Times bestselling author Shirley Jump will give you hands-on tools, tips, and tricks to revise your work, along with concrete examples to show you how to really take your book from blah to BLOCKBUSTER. We will have hands-on homework assignments helping you revise your work in progress, and make it the best it can be.

    Learn the biggest mistakes writers make in their work

    Create a usable checklist for your revisions

    Learn how to increase emotion, power up your characters

    Learn to tighten your pacing, trim the backstory

    Learn to make everything, from dialogue to descriptions, move the story forward

    Homework will be assigned each week, and feedback provided, to help students get hands-on with their revisions. Take this course and take your book to the next level!

     

    Shirley Jump 

    New York Times and USA Today bestselling author Shirley Jump has written more than 50 novels for Berkley, Harlequin, Entangled, and Kensington books. A frequent speaker both in the United States and abroad, Shirley's diverse career has spanned two decades. She has won numerous awards, and she's been nominated multiple times for the Romantic Times Reviewer's Choice award. The first book in her series with Berkley, The Sweetheart Bargain, recently received a Top Pic from Romantic Times. 

    Check out the BUZZ about Shirley Jump's novels:

    "Sweet is the word for this anthology from four top Kensington writers...Jump's office romance gives the collection a kick, with fiery writing." -- Publishers Weekly 

    4 1/2 Stars, "With Jump's trademark comedic touch, readers are treated to a well-crafted story about what it means to come home to face yourself and your past. The main characters are sympathetic and intelligent, and the narrative is constantly smooth and compelling." -- Romantic Times Book Reviews 

     


    View more information and enroll
  • Nov - Jan, 2016-17: Fab 30: Advanced Deep Editing, A Master Class

    FAB 30 IS FULL!

    Lots of other smart Lawson Writer's Academy classes. 

    Check them out!

    Instructor: Margie Lawson

    Nov. 1 - Jan 31:  Fee: $200

    Three Prerequisites, Online Courses or Lecture Packets:

    1. Empowering Characters' Emotions

    2. Deep Editing: The EDITS System, Rhetorical Devices, and More

    3. Writing Body Language and Dialogue Cues Like a Psychologist

    Do you want to dig deep into deep editing?

    Do you want to work in an advanced class with all multi-Margie-grads?

    Do you want Margie's Deep Edit Analysis for 30 pages of your WIP?

    If so, this squeal-it's-a-deal class is for you!

    Lectures will be short, compared to Margie's other courses. Emphasis is on applying deep editing to your WIP.

    We'll focus on making each word, line, sentence, paragraph, page, and scene provide a clear, smooth, empowered read.

    Enrollment is limited to 30.

    Join me in Fab 30 and give your writing and writing career a rocket-powered boost!


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  • Nov, 2016: Crafting 3D Worlds on 2D Pages

    Marcus Smith, headshotInstructor: Marcus Smith

    November 1 - 30;  Fee: $75

    Whether you are writing urban fantasy or science fiction your characters live in, are defined by, and change their world.

     No matter how polished your prose, if the world you build around your characters lacks construction, compelling elements, and critical points of relatability, your audience will fail to connect, marooning your characters and keeping the reader from being hooked.

     This course teaches you how to write with a view of your world, so that every page of every scene comes alive. Whether it is a Denebian Brain Worm, a vampiric gaze, or a witch's spell, your writing will grip your reader and draw them into the fully three dimensional world your story deserves.

    We will cover:

    -----  The nuts and bolts of imagining a rich intriguing world without going crazy!

    -----  How to turn your world into 'frames' and 'lenses' which are slid into your scenes to add depth and texture and emotion.

    -----  Character. Character. Character. How your POV and supporting cast work together to reveal your world in a consistent believable manner, with coverage of fish-out-of-water situations.

    -----  Showing how the needs of your world can be the genesis of your villains to build obstacles that flow naturally from the setting and fuel your inspiration.

    -----  Avoiding the pitfalls that have hit even best selling novelists as their worlds are stretched across a series.      

     Excited? Elated? Enthusiastic?

    Well get ready, because we're going to have a lot of fun together. This course will be taught with both traditional documents, lectures, media clips, interviews with well known authors and some up and comers, as well as podcasts with yours truly and surprise guests who will give you different perspectives on how to bring your writing to life.

    Every participant in the course will receive a personal edit of five pages of your work with the possibility to earn more through participation. Details will be part of the first lesson.

    Let's roll up our sleeves and get to work...we've got a world to build.

    Marcus Smith

    MK Smith, writes urban fantasy with attitude, telling stories filled with quirky imperfect characters trying to survive life, friendship, and each other. Part Choctaw, all storyteller, a neighbor taught him to love fantasy when she gave him his first book. Since then he has flown on dragons, carried baleful magic in faraway lands, fought supernatural powers, and lived the melancholy of the eternal elves. But the Fey are closest to his heart. And he loves telling their stories round the fire or at his keyboard late into the night. And he’ll keep telling those stories until he becomes a story himself.

    He's a multi-immersioner, with Margie Lawson's seal of approval tattooed down the full length of his arm.

    MK's first Urban Fantasy was released in 2015:  Serena's Fall, where the combat boots are tight and the corset is tighter.

    Twitter: http://twitter.com/authormksmith

    Facebook: http://www.facebook.com/authormksmith


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  • Oct, 2016: Visceral Rules: Beyond Hammering Hearts

    Instructor:  Margie Lawson

    Dates:  October 3 - 30;  Fee: $75

    Visceral Rules: Beyond Hammering Hearts

    This workshop teaches writers the importance of including visceral responses when emotions run high, and how to write them fresh. Topics include:

    -- The full range of visceral responses

    -- Writing fresh

    -- Placement in scene

    -- Motivation Reaction Units

    -- Using the Four Levels of Powering Up Emotion

    -- How to crescendo emotion

    -- Stimulus/response patterns

    -- Overwriting and underwriting

    -- Cliché twists and cliche play

    -- How to hook your reader viscerally.

    Multiple teaching points will be provided. Examples of visceral responses will be dissected and analyzed. 


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