Margie Lawson

Changing your Writing World

Tag: Words that Sell Books

June, 2020: Words that Sell Books

Back cover copy. Synopses. Query letters. They are all used to sell your books, to readers and to editors and agents. But they’re not the easiest things to write, not if you want to create compelling, must-read marketing materials. No one likes writing these things--but they can be easier to do with this simple method that takes the plot’s ABCs and turns them into a simple synopsis covering the essential points of the story. A great novel synopsis is not just a book report; it’s also a marketing tool. Learn how to use marketing hooks to create powerful sales materials. Former Director of Communications for a marketing agency Shirley Jump will help you use NY advertising techniques to make your book more sellable!

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